Tuesday 22 June 2010

Recycling: Profit that takes a lot of bottle

Recycling: Profit that takes a lot of bottle: "

We wear it, we drink from it, we sit on it – recycled plastic is turning up everywhere. Now, it's even on the backs of the World Cup players. Nike's World Cup 2010 kits – worn by England fans and Ronaldinho alike – are being made from plastic bottles sourced from Japanese and Taiwanese landfill sites. And Nike isn't the only big hitter using recycled plastic in its products. Coca-Cola uses recycled plastic in its bottles and Marks & Spencer has made fleeces from it. But is this just some handy greenwashing or has using recycled materials finally become an established part of industrial design?



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